March 19, 2011 Moonlight Beach Cleanup

Last weekend volunteers cleaned up 2,820 cigarette butts! Thank you volunteers:)

Oceanside beach cleanup efforts!

On Sat, 3/12/11, the beach cleanup crew in Oceanside collected 8799 butts! Wow what an ongoing issue!!

10 New Ashcans Installed in Hillcrest!!

Thank you to Benjamin Nicholls, the Hillcrest Business Improvement Association and local businesses for their sponsorship and support in helping keep our streets clean of cigarette butt litter!!

Like the idea of cigarette butts having a redemption value?

Hi.

If you think that cigarette butts having a value to them (and recycling) can help increase their disappearance, then please vote for this daily through March 27th! It's a Green Award worth $25,000 and would really enhance our Cigarette Butt Redemption & Recycling program based here in San Diego (and partnered with Surfrider Foundation)

Read more here: http://www.ripplelife.org/butts

VOTE HERE!

Thanks everyone!

Feb 2011 HOTYB hotline calls

This Feb we had 214 calls on our hotline regarding butt flicking incidents....thanks to the concerned citizens calling in!

Raising awareness thru the local Union Tribune newspaper

The HOTYB group was published in the local San Diego Union Tribune newspaper, raising awareness to a broader audience, and getting the word out about the cigarette waste issue. View the newspaper article here. Many thanks to Nathan Max at the Union-Tribune.

Two New Ashcans at P.B. Shore Club!!!

Thank you to Billy, Doug & the Pacific Beach Shore Club for their sponsorship donation for two new ash cans!! Thank you for helping keep our streets and beaches clean of cigarette butt litter!!!

New ashcan at Blind Lady Ale House!

Thank you to Jeff Motch & Blind Lady Ale House for
helping keep our streets clean of cigarette butt litter!!

Redemption & Recycling of Cigarette Butts?

Hey everyone!

RippleLife's grassroots project offers the first ever Butt Redemption Value (BRV) to incentivize the collection of cigarette butts the same way bottles, cans, and other recyclables are. It's a chance for outdoor lovers to get their hands dirty with us to clean up our big blue playground, stop the damage cigarette butts inflict upon our eco-systems, and give these plastic filters a better second life.

Our project goals are to realize a cleaner and safer outdoors, reduce landfill waste, and recycle these plastic filters --today-- not when cities, states, federal government, and Tobacco companies finally figure out a solution to this ugly problem. Since an outright global ban of cigarette filters is highly unlikely, our 'education and prevention -partners- with collection and repurposing' approach is a crazy yet brilliant idea. The overwhelming feedback? "This is the next evolutionary step... great job!"

RippleLife's initial BRV will start at USD $3.00 per pound and offers recyclers another opportunity to make a difference. Don't care about the BRV? Just tell us you'd like to donate your proceeds to this project or choose from 20 of our other approved outdoor causes like Surfrider Foundation, The Ocean Conservancy, and Leave No Trace. You'll receive a 100% tax-deductible receipt and your donation will be added to your Ripple if you have one. Oh... and the places you love will shine a bit brighter!

We're happy to be working with Surfrider Foundation on this issue!

Don't just "Hold on to your butt".... bring them to one of our collection events! The next one is Saturday March 19th in Pacific Beach! More info here: http://www.ripplelife.org/butts

Like the idea? Help us out too :)

~ Cheers, Curtis

More butts collected at beach cleanups!

On Feb 19, 2011 at the Moonlight Beach cleanup, 33 volunteers picked up 1025 cigarette butts--wow thanks for keeping our beaches clean:)